All posts in copy writing

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Most of us like to get things that are tailored for us.  I visit a tailor, you might have custom shoes made – it doesn’t have to be that extravagant to be effective.  There are a few ways you can collect information on your players. You could be using a player portal on your website […]

david ogilivy

In 1948 David Ogilvy founded his New York ad agency Hewitt, Ogilvy, Benson and Mather.  Soon enough the firm ended up simply named Ogilvy & Mather Worldwide.  Ironically enough when they launched the agency Mr. Ogilvy had never written a single advertisement. Many years later after achieving a great deal of success he sent this […]